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The World Kids Colouring Day 2021 ended successfully!

30,958 images were submitted worldwide.

This year's World Kids Colouring Day on May 6, 2021, was held under the motto "Let`s discover nature – on land!".  We would like to thank all of you for the numerous, creative submissions. With every picture you painted, you helped to do good for other children in need. We collected a total of 30,958 pictures. The amount of 30,958 € will support the child rights organisation Plan International Germany for the project “Allin Mikuna  – Healthy Nutrition for Children” in Peru.

We congratulate all winners of the drawing competitions and hope to receive many creative pictures again next year!

Britta Olsen, Head of Brand and Communications at STAEDTLER, and World Kids Colouring Day project manager Susanne Schmidt-Britting will hand over EUR 30,958 to Plan International Germany. This year, the “Allin Mikuna” project in Peru will be supported.

Here is a selection of the winning pictures 2021

Colouring & doing good

STAEDTLER will donate €1 to the aid organisation Plan International Germany for every drawing submitted. A total of up to €50,000 is being made available.

The money will benefit the project "Allin Mikuna" Healthy nutrition for children! in Peru. "Allin Mikuna" means "good nutrition" in the local language (Quechua). The project aims to improve the nutrition of young children in the region, develop environmentally friendly business models and economically empower women.

Many children live in poverty and suffer from malnutrition. The project aims to improve the nutrition and health of the children by providing trainings to parents. We also support them, especially the women, in developing environmentally-friendly business models to achieve economic empowerment. So they are able to provide for their families. An important aspect of the project is the protection of nature: it includes training courses for organic farming and workshops for school children to promote respect for nature.

©Plan International_Anika Büssemeier