The future is, of course, digital – as our present age already is. There are, however, always going to be real-life, tangible objects which will be loved simply because of the fact that they feel good.
Like The Pencil. Its stylish design and unique function mean it bridges the gap between the analogue and digital worlds perfectly.
The Pencil has won two renowned international awards for extraordinary product design: The Red Dot Award Product Design 2014 and the iF products design award 2014. The Red Dot Award honors outstanding product design since 1955. Criteria such as the degree of innovation, functionality and ecological compatibility are included in the evaluation. Honoring remarkable product design, the iF product design award 2014 has been awarded for the 61st time.